Data controller

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1. Types of data collected

Among the types of Personal Data that this Website collects, by itself or through third parties, there are: Usage Data; Tracker; email address; first name; last name; password; phone number; payment information; purchase history; billing address; device information; various types of Data; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); number of Users; session statistics; date of birth; physical address; country; ZIP/Postal code; city; Tax ID; User ID; Data communicated while using the service; answers to questions; user content; content of the message or email; profile picture; date of the message; time the message was sent; sender of the message.

Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific information texts displayed before the Data are collected. Personal Data may be freely provided by the User, or, in the case of Usage Data, collected automatically when using this Website.

Unless otherwise specified, all Data requested by this Website is mandatory. Failure to provide this Data may make it impossible for this Website to provide its Service. In cases where this Website specifically states that some Data is optional, Users are free not to provide such Data, without this having any consequences on the availability or operation of the Service.
Users who are uncertain about which Data is mandatory are encouraged to contact the Owner.
Any use of Cookies – or other tracking tools – by this Website or by the owners of third-party services used by this Website is intended to provide the Service requested by the User, in addition to any other purposes described in this document and in the Cookie Policy.

The User assumes responsibility for the Personal Data of third parties obtained, published or shared through this Website.

2. Method and place of processing of collected data

Methods of processing

The Data Controller takes appropriate security measures to prevent unauthorized access, disclosure, modification or destruction of Personal Data. Processing is carried out using IT and/or telematic tools, with organizational methods and logic strictly related to the purposes indicated. In addition to the Data Controller, in some cases, other parties involved in the organization of this Website (administrative, commercial, marketing, legal, system administration personnel) or external parties (such as third party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) may have access to the Data, also appointed, if necessary, as Data Processors by the Data Controller. The updated list of Data Processors may always be requested from the Data Controller.

Place

The Data is processed at the Data Controller’s operating offices and in any other places where the parties involved in the processing are located. For further information, contact the Data Controller. The User’s Personal Data may be transferred to a country other than the one in which the User is located. To obtain further information on the place of processing, the User can refer to the section containing details on the processing of Personal Data.

Retention period

Unless otherwise indicated in this document, Personal Data is processed and stored for the time required by the purpose for which it was collected and may be stored for a longer period due to any legal obligations or on the basis of the consent of the Users.

3. Purpose of processing of collected data

The User’s Data is collected to allow the Owner to provide its Service, comply with legal obligations, respond to requests or enforcement actions, protect its rights and interests (or those of Users or third parties), identify any malicious or fraudulent activity, as well as the following: Displaying content from external platforms, Statistics, Tag Management, Managing contacts and sending messages, Hosting and backend infrastructure, Handling payments, Contacting the User, Commercial affiliation, Advertising and Interaction with live chat platforms. To obtain detailed information on the purposes of the processing and on the Personal Data processed for each purpose, the User may refer to the section “Detailed information on the processing of Personal Data”.

4. Details on the processing of personal data

Personal Data is collected for the following purposes and using the following services

Commercial affiliation

This type of service allows this Website to display advertisements for products or services offered by third parties. Advertisements can be displayed either in the form of advertising links or in the form of banners in various graphic forms. Clicks on the icon or banner published on this Website are tracked by the third-party services listed below and are shared with this Website. To find out what data is collected, please refer to the privacy policies of each service.

Contacting the User

By filling out the contact form with their Data, the User consents to their use to respond to requests for information, quotes or any other kind of request as indicated by the form header.

Contact form (this Website)

Personal Data processed: city; country; email address; last name; date of birth; Usage Data; User ID; Tax ID.

Managing contacts and sending messages

This type of service allows you to manage a database of email contacts, phone contacts or any other type of contact, used to communicate with the User. These services may also allow you to collect data relating to the date and time the messages are viewed by the User, as well as the User’s interaction with them, such as information on clicks on links included in messages.

Payment management

Unless otherwise specified, this Website processes all payments by credit card, bank transfer or other means through external payment service providers. In general and unless otherwise stated, Users are requested to provide their payment details and personal information directly to such payment service providers.
This Website is not involved in the collection and processing of such information: instead, it will only receive a notification from the relevant payment service provider about the payment having been made.

Tag Management

This type of service is functional to the centralized management of the tags or scripts used on this Website.
The use of such services involves the flow of User Data through them and, if applicable, their retention.

Google Tag Manager

Google Tag Manager is a tag management service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the processing of the Data.

Personal Data processed: Cookies; Usage data.

Hosting and backend infrastructure

This type of service has the function of hosting Data and files that allow this Website to function, allow its distribution and provide a ready-to-use infrastructure to provide specific features of this Website.

Some of the services listed below, if any, may function on geographically distributed servers, making it difficult to determine the actual location where the Personal Data is stored.

Aruba S.p.A.

Aruba is a hosting service provided by Aruba S.p.A., depending on how the Owner manages the processing of the Data.

Personal Data processed: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service.

Interaction with live chat platforms

This type of service allows you to interact with live chat platforms managed by third parties, directly from the pages of this Website, in order to contact and be contacted by the support service of this Website.
In the event that an interaction service with live chat platforms is installed, it is possible that, even if the Users do not use the service, it collects Usage Data relating to the pages in which it is installed. Furthermore, live chat conversations may be recorded.

Advertising

This type of service allows you to use the User’s Data for commercial communication purposes. These communications are displayed on this Website in the form of banners and other forms of advertising, also in relation to the User’s interests.
This does not mean that all Personal Data is used for this purpose. Data and conditions of use are indicated below.
Some of the services listed below may use Tracking Tools to identify the User or use the behavioral retargeting technique, i.e. displaying personalized advertisements based on the User’s interests and behavior, also detected outside of this Website. For more information on this, we suggest you check the privacy policies of the respective services.
Generally, services of this type offer the ability to disable such tracking. In addition to any opt-out function provided by any of the services listed in this document, the User can read more about how to disable interest-based advertising in the dedicated section “How to disable interest-based advertising” in this document.

Statistics

The services contained in this section allow the Data Controller to monitor and analyze traffic data and are used to keep track of User behavior.

Google Analytics (Universal Analytics)

Google Analytics (Universal Analytics) is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the processing of the Data, (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize the ads of its own advertising network.

To understand Google’s use of data, please consult Google’s partner policy.

Personal Data processed: Cookies; Usage data.

Advertising reporting features in Google Analytics

Google Analytics on this Website has activated the Advertising Reporting features, which collect additional information from the DoubleClick cookie (web activity) and from the device’s advertising IDs (application activity). This allows the Owner to analyze specific Data relating to the behavior and interests of Users (traffic data and User interaction data with ads) and, if enabled, demographic data (information on age and gender).

Users may opt out of Google’s use of cookies by visiting Google’s [Ads Settings] (https://adssettings.google.com/authenticated).

Personal Data processed: unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Trackers; various types of Data as specified in the privacy policy of the service.

Google Analytics 4

Google Analytics is a statistics service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize the ads of its own advertising network.
In Google Analytics 4, IP addresses are used at the time of collection and then deleted before the data is stored in any data center or server. To learn more, you can consult the official documentation of Google.

To understand Google’s use of Data, please consult the Google partner policy.

Personal Data processed: Usage Data; number of Users; session statistics; Trackers.

Displaying content from external platforms

This type of service allows you to view content hosted on external platforms directly from the pages of this Website and interact with them.
This type of service may still collect web traffic data for the pages where the service is installed, even when Users do not use it.

Font Awesome (Fonticons, Inc. )

Font Awesome is a typeface visualization service provided by Fonticons, Inc. that allows this Website to incorporate content of this kind on its pages.

Personal Data processed: Usage Data; Tracker.

Google Fonts

Google Fonts is a typeface visualization service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows this Website to incorporate content of this kind on its pages.

Personal Data processed: Usage Data; Tracking Tool.

5. Further information for users

Legal basis for processing

The Data Controller processes Personal Data relating to the User if one of the following conditions applies:

  • the User has given consent for one or more specific purposes.
  • processing is necessary for the performance of a contract with the User and/or for the execution of pre-contractual measures;
  • processing is necessary for compliance with a legal obligation to which the Data Controller is subject;
  • processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the Data Controller;
  • processing is necessary for the pursuit of the legitimate interest of the Data Controller or third parties.

In any case, it is always possible to ask the Data Controller to clarify the specific legal basis for each processing and in particular to specify whether the processing is based on the law, provided for by a contract or necessary to enter into a contract.

6. Further information on the retention period

Unless otherwise stated in this document, Personal Data is processed and stored for the time required by the purpose for which it was collected and may be stored for a longer period due to any legal obligations or on the basis of the consent of the Users.

Therefore:

Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed.
Personal Data collected for purposes related to the legitimate interest of the Owner shall be retained until such interest is fulfilled. The User may obtain further information regarding the legitimate interest pursued by the Owner in the relevant sections of this document or by contacting the Owner.

When the processing is based on the User’s consent, the Owner may retain Personal Data for a longer period until such consent is revoked. Furthermore, the Owner may be required to retain Personal Data for a longer period to comply with a legal obligation or an order of an authority.

At the end of the retention period, Personal Data will be deleted. Therefore, at the end of such period, the right of access, deletion, rectification and the right to data portability can no longer be exercised.

7. User rights under the General Data Protection Regulation (GDPR)

Users may exercise certain rights with reference to the Data processed by the Owner.

In particular, within the limits established by law, the User has the right to:

revoke consent at any time. The User may revoke consent to the processing of their Personal Data previously expressed.
object to the processing of their Data. The User may object to the processing of their Data when it occurs pursuant to a legal basis other than consent.
access their Data. The User has the right to obtain information on the Data processed by the Owner, on certain aspects of the processing and to receive a copy of the Data processed.
verify and request rectification. The User can verify the accuracy of their Data and request its updating or correction.
obtain the limitation of processing. The User may request the limitation of the processing of their Data. In this case, the Owner will not process the Data for any purpose other than its conservation.
obtain the deletion or removal of their Personal Data. The User may request the deletion of their Data by the Owner.
receive their Data or have it transferred to another owner. The User has the right to receive their Data in a structured, commonly used and machine-readable format and, where technically feasible, to obtain the transfer without hindrance to another owner.
lodge a complaint. The User can lodge a complaint with the competent data protection supervisory authority or take legal action.

Users have the right to obtain information regarding the legal basis for the transfer of Data abroad including to any international organization governed by international law or set up by two or more countries, such as the UN, as well as regarding the security measures adopted by the Owner to protect their Data.

8. Details on the right to object

Where Personal Data is processed in the public interest, in the exercise of public authority vested in the Owner or to pursue a legitimate interest of the Owner, Users have the right to object to the processing for reasons related to their particular situation.

Users are reminded that, where their Data is processed for direct marketing purposes, they can object to the processing at any time, free of charge and without providing any justification. If Users object to the processing for direct marketing purposes, the Personal Data is no longer processed for such purposes. To find out whether the Owner processes Data for direct marketing purposes, Users can refer to the relevant sections of this document.

How to exercise your rights

Any requests to exercise your rights can be addressed to the Owner through the contact details provided in this document. The request is free of charge and the Owner will respond as soon as possible, in any case within one month, providing the User with all the information required by law. Any corrections, deletions or limitations of the processing will be communicated by the Owner to each of the recipients, if any, to whom the Personal Data have been transmitted, unless this proves impossible or involves a disproportionate effort. The Owner informs the User of such recipients if he/she requests it.

Defense in court

The User’s Personal Data may be used by the Owner in court or in the preparatory stages of its possible establishment for the defense against abuse in the use of this Website or related Services by the User.
The User declares to be aware that the Owner may be required to reveal the Data by order of public authorities.

9. Specific information

Upon request of the User, in addition to the information contained in this privacy policy, this Website may provide the User with additional and contextual information regarding specific Services, or the collection and processing of Personal Data.

10. System logs and maintenance

For needs related to operation and maintenance, this Website and any third-party services used by it may collect system logs, which are files that record interactions and may also contain Personal Data, such as the User’s IP address.

11. Information not contained in this policy

Further information in relation to the processing of Personal Data may be requested at any time from the Data Controller using the contact details.

12. Changes to this privacy policy

The Data Controller reserves the right to make changes to this privacy policy at any time by giving notice to Users on this page and, if possible, on this Website and, if technically and legally feasible, by sending a notification to Users via one of the contact details in its possession. Please therefore consult this page frequently, referring to the date of the last modification indicated at the bottom.

If the changes affect treatments whose legal basis is consent, the Data Controller will collect the User’s consent again, if necessary.